Stacey is a product marketing professional that lives in San Diego, California and has over 20 years of experience working with technology companies to define and launch new product categories. She has two i-Generation children, one in college and another close to finishing high school.

A personal note about why this blog: 

As a marketing professional I research human behavior using both secondary and primary research in order to understand what makes different audiences unique, and motivates them to act and think a particular way.

Generation X is the smallest and often forgotten generation wedged between the well known baby boomers, and in the technology arena, the much sought after millennials. It is my hope to give Gen-X more visibility by sharing real life experiences, observations and evidence-based insights through the eyes of an actual member, mom of GenZ offspring, and a marketing professional.

The weekly blogs are intended to both entertain, and illustrate the unique perspective and value people born between 1965 – 1980, that came-of-age during the 70s and 80s, and launched their careers leading into the dot-com boom, bring to the table.

I hope you enjoy, and if you’re a fellow Gen-Xer, can relate and spread the word.